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EXCLUSIVE: WIN WITH MAGIC COLOURS

A couple of weeks ago, I wrote to tell you about something exciting I had been playing with, while whipping up some tasty cupcakes for one of my work colleague’s birthdays.

After meeting the owner of Magic Colours, Lihi Rosenberg at Cake International last month, she got to telling me about a new product that they have had in development over at Magic Colours HQ – for the last FOUR YEARS – which she kindly allowed me to have an advanced preview of: an entirely new range of 100% fully edible glitters – yes, you read that right, 100% edible, yet stunningly shiny and sparkly glitters that you can use on your cakes!

If you missed my original post, you can find it here.

In that post, I explained that the name featured on the test pots above was merely a working title and that Lihi was keen to find a new and original name to ensure that people don’t confuse their wonderful innovation with existing non-edible products already available.

I went on to explain that Lihi had had the most wonderful idea: inviting the readers of Mr Baker’s Blog the exclusive opportunity to devise an original name for the newest and most exciting innovation to be added to the Magic Colours lineup!

Yes, that’s right, Magic Colours and Mr Baker’s Blog have teamed up to offer you a prize that money simply cannot buy – the chance to put your own permanent stamp on the world of sugarcraft and win some gorgeous goodies in the process.

For your chance to win, you will need to get your thinking cap on and come up with an entirely original suggestion for a product name which manages to convey just how sparkly and shiny the new glitter is.

Once you have decided on the perfect sobriquet, you simply need to pop it in the comments below this post and that’s it!

After entries close, Lihi and the Magic Colours team will check out all of the suggestions and choose their favourite, with the winner having their product name printed on millions of pots of glitter that will be shipped all over the world – can you imagine the bragging rights alone?!

However, THERE IS MORE…

In addition to having their product name chosen, the lucky winner will also receive an exclusive collection of Magic Colours goodies to allow them to add some real colour, sparkle and shine to their own cake projects! I’m honestly a little jealous that I can’t enter!

So, what are you waiting for?!

Good luck, cake chums – I can’t wait to see what incredible suggestions you all come up with!

 

Terms and Conditions:

  • The competition is open to anyone aged 18 years or over, except employees of Magic Colours or Mr Baker’s Blog and their close relatives and anyone otherwise connected with the organisation or judging of the competition. There is no entry fee and no purchase necessary to enter this competition. There is only one prize available, but you are welcome to enter as many times as you would like. By entering, you are indicating your agreement to be bound by these terms and conditions.
  • The closing date for entries will be 21 December 2018. After this date, no further entries will be permitted. No responsibility can be accepted for entries not received for whatever reason.
  • The winner will be announced both here on Mr Baker’s Blog and on the Mr Baker’s Cakes and Magic Colours social media platforms within 28 days of the closing date. By entering, you are consenting to your name being published online via these channels. If the winner cannot be contacted or does not claim the prize within 14 days of notification, we reserve the right to withdraw the prize from the winner and pick a replacement winner.
  • The decision of the Magic Colours team in respect of all matters to do with the competition will be final and no correspondence will be entered into. The winner agrees to the use of his/her name and image in any publicity material, as well as their entry. Any personal data relating to the winner or any other entrants will be used solely in accordance with current GDPR legislation [UK] and will not be disclosed to a third party without the entrant’s prior consent. This competition is in no way sponsored, endorsed or administered by, or associated with, Facebook, Twitter or any other social network.
  • Magic Colours reserve the right to cancel the competition if circumstances arise outside of its control.
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Exclusive Preview: Something Sparkly This Way Comes…

Hello cake chums. I do hope you have had a fabulous week?

As December fast approaches, like many of you, I’m hard at work prepping for my Christmas bakes, recipes, tutorials and charity fundraisers, which is keeping me fairly busy, but I couldn’t stay offline for long – not when there is another issue of Something Sweet to research!

I wanted to touch base today though, because I have to tell you all about something exciting that I was playing with this week, while whipping up some tasty cupcakes for one of my work colleague’s birthdays.

I had the pleasure of meeting Lihi Rosenberg of Magic Colours at Cake International earlier this month and she got to telling me about a new product that they have in development over there at Magic Colours HQ.

The Magic Colours Disco Dust: 100% Yes Edible Cake Glitter.

I’m sure we are all familiar with non-edible, non-toxic, food contact glitters and I am pretty confident that I am not the only one who inadvertently sprinkled such products liberally all over my edible confections before realising my mistake back in the early days of my caking adventures (not helped of course, by companies that weren’t always entirely honest about their products) and plenty of others are still making those mistakes to this day. Check out the ‘Glitter Cappuccino Is The Most Extra Drink’ video that went viral last year as a case in point…

However, Lihi and the Magic Colours team have been beavering away for FOUR YEARS now, trying to perfect a 100% edible glitter that lives up to the sparkle and shine (lil’ Nativity reference there) promised by its name.

Obviously, other brands have tried to master edible glitters in the past, however I don’t know about you, but I have always been left feeling disappointed – coloured sugar ISN’T glitter! That’s why I was super excited when Lihi asked if I would like to have a play with their as-yet-unreleased new formula.

Having left it on my development shelf (yes, I have a whole shelf of products just sat waiting for their chance to be reviewed) for pretty much the whole of November, I decided that the gold Disco Dust would be the perfect finishing touch for some delicious salted caramel cupcakes (filled with a deliciously gooey caramel centre) for my colleague’s birthday.

To glitterise my cupcakes, it was as simple as delicately tapping a sprinkling of glitter on to each one using the handle of a teaspoon. I also used the glitter to to add a lil’ sparkle to the salted caramel truffles that adorned the cupcakes too.

I’ll be honest with you guys, it went EVERYWHERE – the flakes are super fine, so you do need to hold your breath while you are using it – but it sparkles just like real glitter and the morning after my cupcakes were finished, it was still perfectly intact and sparkling! It hadn’t dissolved into the buttercream like some edible glitters I could mention…

In fact, having also experimented with homemade edible glitters in the past, I was completely delighted to discover that it wasn’t water soluble, like many of the recipes you can find online for edible glitter. The possibilities are going to be endless for this stuff!

The birthday girl (who is a bit of a caker herself actually) was thrilled with her glamorously glittery cupcakes and I know that she, like many of you, is now desperate to get her hands on some Magic Colours edible glitter of her very own.

I reached out to Lihi to find out when we can expect to see it on sale and she told me that they are hoping to have it in stores in time for Christmas, but if not, then definitely by the start of 2019.

I did also flag up that the name disco dust could cause some confusion, what with the existing products on the market, which are most definitely not edible – and it seems I am not the only person who has made that observation. However, Lihi assured me that the name is just a working title – they definitely don’t want people to be mixing their new innovation up with existing products.

However, Lihi has had the BEST idea!

How would YOU like to be the one who gets to name the newest and most exciting innovation in sugarcraft?

Yes, that’s right – get your thinking caps on, because Mr Baker’s Blog and Magic Colours will be teaming up to run a VERY exciting competition to find the perfect name for their gorgeously sparkly edible glitter.

Give us a day or two to finalise all the details and then I will be back to let you know how you can enter and, more importantly, what you could WIN!

I can’t wait!

 

Oh, and before you go, I also need to announce the winner of my CAKE LIVE Demonstration Day Goodie Bag Giveaway! In the original post, I asked you to get in touch and tell me who would be your dream demonstrator. If you could spend a day learning from any cake artist, who would it be and why? Thank you to everyone who joined in, posting their answers in the comments below the post.

I chucked all of your names in a pot and chose two winners at random and I am delighted to announce that the lucky winners of the goodie bags are…

*drumroll*

Xenia Robeson and Jayne Machin, who, in spite of being chosen randomly, both said that they would love to spend the day learning from my #cakebro, the uber talented Ben Cullen of The BakeKing. So there you go, FMM Sugarcraft – make it happen!! 😉

Congratulations ladies! If you could get in touch please, I will get your goodie bags out to you.